02 Aug 1957: Elvis Presley Fan Club Launched
ON THIS DAY IN 1957, THE OFFICIAL ELVIS PRESLEY FAN CLUB WAS LAUNCHED
A year beforend, Look magazine reported that Presley records had grossed over $6 million and that the singer received over 3,000 fan letters a week. This was considered a monumental success after around 3 years in the music industry.
The fan club launched with a significant amount of members and continued to grow rapidly, reaching 7,000 members by 1959. Newsletters were issued bi-monthly and twice a year a larger journal would be issued. Other merchandise was also available, such as pins, photos and calendars.
The Official Elvis Presley Fan Club continues today at the domain www.elvispresleyfanclub.co.uk. While the number of official members is unknown, the groups Facebook currently has over 47,000 likes, and the club is still able to be joined. The group is now considered to be one of the largest fan clubs in music history.